44th Parl. 1st Sess.
June 20, 2022 11:00AM
Madam Speaker, for many years, companies like Netflix and Disney+ have not paid their fair share to fund our Canadian cultural content. Does the member think the Liberal government should have acted earlier in its mandate to prevent all the job losses in our cultural sector that this delay has caused?
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Madam Speaker, I congratulate my colleague from Nanaimo—Ladysmith on the quality of her French. That was perfect.
I could take 20 minutes to answer that question. Of course the government should have imposed tax rules on online businesses much earlier. Even now, I do not think adequate measures have been brought in, far from it.
When it comes to contributing to the broadcasting system, to the cultural industry and to content, some companies are making an effort and trying to do something, but it is still not nearly enough. I do not want to point fingers at every single company, because there are some that are trying to produce things here.
However, several aspects still need to be fixed or brought in. Rules and a legal framework are needed. Once the framework is in place, it will be much easier for these businesses to generate original Quebec and Canadian content that meets both our expectations and the financial needs of the community.
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Madam Speaker, I thank my very distinguished and much appreciated colleague from Drummond for his colourful speech in which he found a way to talk about giants that are crushing us, exploitation, advertising pie, rambling and a messed up process.
He also talked about paint-by-number, which is what we might think of when we look at the magnificent shirt he is wearing today and which proves that, when it comes to freedom of expression, there is always a way around things, even the very restrictive dress code in the House.
Essentially, I would like him to reassure us and our Conservative colleagues about freedom of expression.
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Madam Speaker, I really do not feel like answering the question. I would much rather react to my colleague's comments.
Freedom of expression is a topic that we could debate for many hours. I would say that, when it comes to broadcasting legislation, there also needs to be parameters that in some way guide what we can and cannot say.
In fact, this is something that we already do in everyday life. There is a rather universal concept that is generally understood by all, in Quebec and across Canada that one person's freedom ends where another's begins.
There is nothing in this bill that infringes on freedom of expression. I am not sure if that answers the question from my colleague from Berthier—Maskinongé, but, since I am saving the two or three insults I have for him for later in private, I will stop there.
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Madam Speaker, the member says freedoms are potentially always there. My concern is the fact that there are algorithms now that the CRTC is going to be using for whether or not the freedom of presentation of user content or generated content could potentially be censored. Other countries have tried something like this, and there is 80% to 85% censorship. That should never have been censored, because there is an algorithm that is determining whether or not something is censored.
Is the member concerned at all that by using an algorithm, there will be censorship?
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Madam Speaker, that is the source of all the disinformation. There is absolutely no interference in the coding of algorithms. There is even a clause that states that the CRTC cannot require the use of algorithms.
In short, the purpose is to create performance objectives. How will that be accomplished? It will be up to the businesses to explain that to the CRTC. The CRTC will then give them the green light, provided that it is shown the results. No one will tell these businesses to change their algorithms to include Canadian content or other content, or that such content will be prohibited based on algorithms. That is simply not true. That concept simply does not exist.
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Madam Speaker, I simply want to again applaud the expertise of the member for Drummond, who worked so hard and so thoroughly. I also applaud the brilliant idea of reviewing this law every five years.
Could my colleague tell us what he thinks the future holds for Bill C‑11 and what amendments he predicts will be made in five years?
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Madam Speaker, that is a very good question. We do need to give ourselves the latitude to review the legislation and change things that are not working. Things are moving so quickly with the arrival of these web giants. The digital universe is evolving so quickly that we can barely keep up.
I think we will have to keep an eye on this and monitor the evolving technologies and content consumption patterns. We do not consume content the same way that we did five years ago, and that will probably change again in another five years.
A provision requiring that the House review the Broadcasting Act every five years will allow us to keep up and make it so that we do not end up with a completely outdated law in need of a total overhaul 30 years from now.
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Madam Speaker, before I begin, I am seeking the unanimous consent of the House to share my time with my colleague from Edmonton Strathcona, who, I should point out, does exceptional work.
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All those opposed to the hon. member moving the motion will please say nay.
I hear none. The House has heard the terms of the motion. All those opposed to the motion will please say nay.
Since no one is opposed, the motion is deemed adopted.
The hon. member for Rosemont—La Petite-Patrie.
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Madam Speaker, I am going to digress a little, but it is relevant.
Caroline Rivera has been on my team from the very beginning, for the past 11 years. I am sure that Carolina, who is of Colombian heritage, would join me in congratulating the leftist winner in yesterday's presidential election in Colombia. I congratulate Colombia's new president, Gustavo Petro, and vice-president, Francia Marquez, Colombia's first Black woman vice-president.
This momentous and historic event reminded me of a quote from another Latin American politician who inspired not only his own country but also an entire continent. He said:
[Member spoke in Spanish]
[Translation]
Let us work together as progressives, as left-leaning men and women, to build a fairer and better society. Those were some of Chilean president Salvador Allende's last words in 1973 from his presidential palace.
That is all I have to share about yesterday's current events and history from down south. I now want to talk about the history that we are making right here, in the House. I am very pleased to speak on behalf of the people of Rosemont—La Petite-Patrie, of Montreal and of Quebec in support of this essential and long-overdue bill. The funding ecosystem was outdated and obsolete, and the act had not been thoroughly reviewed in the past 30 years. We ended up with a broken and completely unbalanced system in which creators and our artistic industry, our artists, artisans and technicians, were penalized while others were passing go and saving $200. They were not collecting the money, but they did not have to spend it.
My point is that funding for a whole lot of our television, film and music creations flowed in large part through the Canada Media Fund, which was funded by cable companies back when they had the market to themselves. We said they were the ones with the pipeline and the container, so they would have to pay to put content in the pipeline. That is why the cable companies of this world—Videotron, Shaw, Rogers and Bell nowadays—had to contribute to a fund to support the production of Quebec and Canadian cultural content. It worked pretty well for several years, I must say. It is absolutely crucial to making sure our stories are told and our culture is shared here at home and around the world.
We reached a tipping point when the system stopped working and became unfair and inequitable. That was when new online broadcasters hit the scene. Now they are the ones pocketing mega profits by streaming tonnes of content live and online. I am talking about companies such as Netflix, Disney+ and YouTube that did not exist 30 years ago of course. They were not planned for. We found ourselves in a situation where cable companies, which had fewer and fewer subscribers and therefore less and less revenue, were the only ones paying into the media fund, so the fund was shrinking. Meanwhile, all the new digital broadcasters that were growing so fast did not have to pay a penny.
It was hurting our producers, our creators, because a large part of that money was not being invested or spent. That meant that some productions were shelved.
The other important point to remember is that we are also dealing with web giants that do not pay their taxes. They do not contribute at all to the general coffers, to our collective wealth, to help pay for our public services. Some will say that that is a whole other debate. Yes, it is a debate about the taxation of web giants, but it is also relevant here because web giants are also not paying their share in this situation. That is extremely important.
An estimated $3 billion is invested in an artistic, television, film and musical production. By requiring these digital broadcasters, these web giants, to pay their share, Bill C-11 will add more than $1 billion to this industry. We are restoring the balance, injecting money from the web giants who have, unfortunately, been benefiting for years from not paying. We need this bill to restore the balance and to support our creators in a much more effective and visible way.
There is a lot that could be done with this money. It would mean more productions, more content, more jobs. This is about our identity and about jobs in the cultural sector. It will translate into more sets, technicians, artisans, directors, screenwriters and writers. It is absolutely essential and important.
I believe that this will help us ensure that those in the music industry, who are currently paid peanuts by streaming services such as Spotify, will potentially earn more thanks to the rules that will be established. Members will recall the very frank statement by singer Pierre Lapointe at a ADISQ gala. He spoke about the amount of money he earned, a few hundred dollars, for hundreds of thousands of views or streams of one of his songs. We are obviously well aware that this system could not continue. It did not make sense and it had to be fixed. That is what we are doing, albeit a little too late. This should have been done sooner for many of our creators, but it is not too late to do the right thing. We could not continue with the existing situation.
Bill C-11 is important. The NDP was also successful in getting amendments passed that improved the government's original bill. We are very proud of that. I had a request from people in Montreal who asked us to clarify and better define the mandate of Radio-Canada International, which has unfortunately suffered cuts over the years. At the very least, they want to save what is left, so that our news is broadcast around the world in several languages.
Speaking of languages, one of the first amendments we passed to improve and amend the broadcasting bill had to do with all indigenous or first nations productions. They will receive more support, more money to share their stories, their realities and their experiences in their communities, in French and English, but also in indigenous languages, if they so desire. We strengthened those measures and have done the same for other groups of citizens, such as racialized people and people with disabilities. These were priorities for the NDP. We put forward these amendments and we succeeded in getting them passed.
Another issue is more support for community television and community radio, which are really very important in many regions and many parts of the country. I think it is important to flip the curve that put community television and radio at a disadvantage. This injects a little more money and support.
Yet another issue is enhanced protection for local jobs in Quebec and Canada, greater protection for our creators' intellectual property, more protection for freedom of expression and, to enforce all that, more powers enabling the CRTC to oversee it all for the good of society as a whole.
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Madam Speaker, we often hear, during the discussions, whether it is today or in second reading, about the industry as a whole. I am thinking in terms of the creators and the artists, but there is also a great deal of background work that is involved. From managing the stage to maintaining the programs, there is a litany of other opportunities and jobs.
I am wondering if the member could provide his thoughts in regard to the industry, as a whole, which goes far beyond just the creators and the artists.
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Madam Speaker, I thank my colleague for his comments and his very pertinent question.
When we talk about cultural content, of course we think of the artists we see on stage, the actors and actresses in a TV series or film. They are the stars, the ones who go to galas and win awards. That is all fine, and we congratulate them.
However, my colleague is quite right to point out that there is a whole industry behind the scenes, including stage technicians, people who look after the sound and lighting, and people who provide the food. There is the whole administrative side, including the accountants who work for the cultural industry, for example. There are dozens of quite different jobs, and these employees do not appear on screen. They are not the ones we see, but they are there and are driving the industry forward. Their jobs enable them to bring home an income to support their families, pay the rent and buy groceries. I think Bill C-11 is good news for all those people.
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Madam Speaker, I would like my colleague to further clarify the very important concept of discoverability. How can we establish processes to force platforms to make local content more visible? How does this not threaten freedom of expression, despite the criticisms we have heard, which I think are highly exaggerated?
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Madam Speaker, when it comes to Bill C‑11, it feels like Halloween. Some members tried to scare people. They disguised themselves and it was just awful.
My colleague is absolutely right. The concept of discoverability is very important. We see that with the new digital broadcasters. There are algorithms that more or less decide what we see on the page when we open the app or the site. YouTube is perhaps the best example of that.
If the song, video or show is not available or easily found by the person who uses Netflix or Disney+, this Quebec or francophone culture will not be consumed. Rules are needed, and it will be important for the CRTC to be clear in its directives to ensure that Quebec and Canadian works are visible and relatively easy to find when the person goes to the digital broadcaster's site. If not, if those works end up 158th on the list, no one will ever see them and that will not advance Quebec or Canadian culture.
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Madam Speaker, my colleague from Rosemont—La Petite-Patrie talked about Halloween and the fright nights we went through in committee.
In his opinion, if the committee had had the usual length of time afforded to the study of a bill, if everyone had participated in good faith and if committee members could have pursued debates on amendments proposed by the NDP, the Liberals, the Conservatives, the Bloc and even the Green Party, could the committee have improved the bill we will be voting on this week?
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Madam Speaker, much of the work was also done during the study of the old Bill C‑10, so we need to look not only at the study of Bill C‑11, but at all the debates on the Broadcasting Act.
People in the cultural community, especially those in Quebec, told us there was an urgent need to act and warned against missing this opportunity. That is why it was so important for us to press the government to move forward and pass this bill. Too much time has been wasted already.
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Madam Speaker, it is my privilege to stand in this place and speak to Bill C-11.
I have to begin by saying that I was one of the members of the heritage committee in the last Parliament when Bill C-10 came forward. I greatly appreciated working with my colleague from the NDP, the heritage critic in the last Parliament, and I thank him for his intervention today. I learn so much every time he speaks. He is such a very clear communicator. I greatly appreciate the contributions that he has made to this debate this evening.
I also want to recognize some of my friends in this place right now who were on that committee, with whom I very much enjoyed working. Unfortunately, I will not say that was the same for all members of our committee, but I will get into some of that detail in a little while.
To start with, I want to talk about just how vital this Bill C-11 legislation is. It is so important that we take the opportunity to level the playing field between the web giants, these big multinational corporations, and the artistic community in Canada. I am talking about the artists and the venues that support those artists, which are then in turn supported because we have a strong artistic community. The theatres, newspapers and radio stations, all of these things that get support when we level the playing field are so important. I am going to go through some of the organizations in my riding and say a little about them later on.
I want to just highlight a couple of things we have heard about over and over again from the Conservative Party. That is that Bill C-11 applies to user-generated content. They know that is not true. They know that except for very specific examples that is not the way this bill has been set up. We know that this bill provides opportunities for indigenous people. It provides opportunities for programming for Canadians to hear and be exposed to indigenous language programming. It supports minority communities.
Many people do not know this about Edmonton Strathcona, but there is a huge and very vibrant francophone community in my riding. It is a part of why I have spent so many hours, not very successfully, I will say, trying to learn French so that I can speak French in this place and recognize the vital role that francophones play in our community in Edmonton Strathcona.
These are the things that we are pushing for with Bill C-11. When I sit at committee I hear, of course, that the Liberals brought this bill forward and they support the legislation. The NDP strongly supports this legislation as well, and the Bloc Québécois supports the legislation. The Green Party, which I think one of my colleagues mentioned, under—
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- Jun/20/22 6:02:32 p.m.
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I have to interrupt the hon. member.
The hon. Minister of Justice and Attorney General.
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- Jun/20/22 6:02:36 p.m.
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Madam Speaker, I request that the ordinary hour of daily adjournment of the next sitting be 12 o'clock midnight, pursuant to order made Monday, May 2.
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