44th Parl. 1st Sess.
June 20, 2022 11:00AM
Madam Speaker, I will be sharing my time with the member for Brampton Centre.
I am pleased to rise today to share my support for Bill C-11, the online streaming act. The overarching goal of the act is to ensure that online streamers contribute in an equitable but flexible way to the creation of Canadian content, just as our broadcasting system has done for decades. I want to talk about why this bill is fundamentally important when it comes to our music sector.
Online streaming services such as Spotify and Apple Music have dramatically changed how we listen to music. Today, most Canadians use YouTube as their primary music streaming service; however, these online streamers are not subject to the same rules as traditional broadcasting services such as over-the-air television, cable and radio. Right now, our system is not supporting Canadian musicians and creators the way it should.
The music sector is important to Canadian society. It includes a wide array of artists, including songwriters, composers, performers and arrangers. Agents, producers, record labels and many others also support their work. The music production and sound recording industry accounts for over $625 million to Canada's GDP and almost 10,000 jobs. Through their music and lyrics, Canada's musicians help create relationships and memories, initiate important social discussions and forge a collective national identity and values. Music allows us to share our country, our culture and our ideas throughout the world.
For decades, Canadian broadcasters have given us incredible Canadian content on our televisions and radios. This is by no accident. We choose to be different from the cultural juggernaut of the United States. We care about our cultural sovereignty. We believe our diversity should be celebrated. Our culture is who we are as Canadians. It is our past, our present and our future. It is how we tell our stories to each other.
As a condition of their licences, radio broadcasters have had to invest in our culture and our artists. It is why we have all the great Canadian content we love. Whenever we hear Charlotte Cardin, Coeur de Pirate, Joni Mitchell, Drake, Justin Bieber, Shawn Mendes, Great Big Sea, the Arkells and The PropheC from Calgary Skyview, it makes us proud to be Canadian.
Since the early 2000s, the music industry has navigated a landscape that has been proudly changed by new distribution models offered by online platforms. We have also seen the music industry evolve from selling music on physical media to digital sales and downloads and, most recently, the increasing popularity of online streaming. Online streaming has had positive impacts for Canadian consumers and certain artists.
Online broadcasters make music readily accessible to Canadians wherever they have an Internet connection available. They can access a variety of music and playlists tailored to their pace and interests. Streaming has also allowed a number of artists to be discovered and has bolstered their careers in other countries. Ruth B. is just one notable example of a Canadian artist who has achieved great international success after being discovered online.
However, the upheaval caused by digital platforms has also had significant consequences for our broadcasters and musical artists. Currently, online platforms have no regulatory requirements to support Canadian music. As more and more Canadians listen to online platforms and the revenues of traditional broadcasters drop, so too does the funding and support for Canadian musical artists. We need to fix this now.
We have heard, loud and clear, from Canadian music producers that passing Bill C-11 is critical to the industry. I want to share a quote from SOCAN, the Society of Composers, Authors and Music Publishers of Canada:
Canadian creators need support to continue to develop Canadian music in the world of streaming, and Canada must be a place for emerging music creators, where songwriters and composers can create, grow and thrive.
It continues:
The tabling of the Online Streaming Act on February 2, 2022, is an important first step to make it easier for Canadian audiences to find and engage with Canadian creators, giving our music a place in the world of streaming.
The chair of the board of the Canadian Independent Music Association told us that:
The most tangible way to get our artists heard in Canada and around the world is to ensure that we have awesome Canadian artists, supported by strong Canadian owned independent music companies that can compete in the global music market.... I welcome all initiatives that help make our companies stronger and our artists thrive.
That is why we are here. On this side of the House, we want to see our artists thrive. Bill C-11 seeks to update our broadcasting framework so that online platforms would be required to support Canadian music and artists, just as traditional broadcasters currently do. Bill C-11 would ensure that our musical artists would continue to contribute to Canadian culture and be able to make a living from their music. This bill is a part of our wider commitment to supporting artists in Canada and strengthening our arts and culture sector.
In conclusion, this bill realizes the importance of investing in Canadian music. Bill C-11 creates a competitive and sustainable broadcasting system while supporting music. The modernized and fair regulatory framework that it proposes would support Canadian artists and broadcasters.
I ask the hon. members of the House to support this bill. We owe it to the next generation of Canadian music talent.
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Mr. Speaker, what this bill does is it makes sure that we become a juggernaut when it comes to supporting Canadian music, artists and talent. I can tell members that my constituents and many great artists need and want the opportunities to flourish and to be able to become those great artists, many of the great artists that I mentioned a few minutes ago in my speech.
This bill also makes sure that we can support those Canadian artists and content, as well as support Black, indigenous and racialized communities across Canada.
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Mr. Speaker, it is unfortunate that we see constant delays by the official opposition in bringing forward important legislation that supports Canadians from coast to coast to coast. This bill does that. It supports Canadian content and artists, to the contrary of what the opposition is saying. It is unfortunate the Conservatives do not want to support an important bill to help modernize, from the 1990s, the Canadian Broadcasting Act. This bill brings opportunities for Canadian content and for better funding and support for Canadian artists to thrive from coast to coast to coast in both official languages, and it supports Black, indigenous and racialized communities as well.
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Mr. Speaker, this bill is extremely important because it mandates that many of those companies the member mentioned contribute to the system to support Canadian content. I am in support of that. I am supportive of the Canada Media Fund being well funded to support Canadian content, and all broadcasters should contribute to that. I look forward to working across the aisle with my colleagues to see how we can improve that and how we can make sure that all broadcasters contribute to that so that local artists and contributors to Canadian content can thrive and survive in this highly competitive industry.
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Mr. Speaker, it is so important to make sure that Canadians who are working hard to bring forward music, and artists, have the opportunity to do so. I can tell the member about, in my riding of Calgary Skyview, a number of artists, such as The PropheC, who from a young age has been creating music and is now an international success. He is from a racialized community. Jarnail Aielonn is somebody who supports working hard by day, but in the evening he is producing great music and content around the world. It will help people like that across the country who currently do not have the opportunity to flourish and provide great content and great music for all of us to enjoy.
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