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Martin Shields

  • Member of Parliament
  • Member of Parliament
  • Conservative
  • Bow River
  • Alberta
  • Voting Attendance: 65%
  • Expenses Last Quarter: $127,198.82

  • Government Page
  • Dec/13/22 5:02:11 p.m.
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  • Re: Bill C-18 
Madam Speaker, several of my colleagues have spoken in the last day and a half about a member who is no longer with us. Over the number of years I have been here, we have lost a number of members in different ways. It is not just a member from one group or one caucus. It is a member of the House. We are 338 members and it is one of us. We all know the role that we have here. We know the commitment people make to be in this position. It is an honour and a privilege to do it, but we all understand the loss when we lose one of our 338 members. It is always a hardship. I recognize the challenges we have as members and losing one of us is a tragedy for us all. Moving onto Bill C-18, I had been on the heritage committee before but I came back onto the committee when it was just getting to the bill itself, the amendments and going through the legislation. There probably is not a heritage minister who I have not seen in committee at one time or another. They all know I speak about weekly newspapers. I talk about how important they are in Canada. There is probably not a heritage minister who does not know that I would be up here talking about weekly newspapers and supporting how critical they are to our communities. The bill's purpose refers to including the sustainability of news businesses and independent local ones. In my riding I have a minimum of 15 papers, and some other ones that people would say are not weekly papers, in communities in my riding. These are phenomenal pieces of communication that are important to the riding and important to the communities. We saw what was initially set out in this piece of legislation, as I came to be back on the heritage committee, and there were many amendments that could have made this piece of legislation much better, but it was not improved. That is the challenge in being on the committee. We are trying to work through it. Our job is to improve legislation. This bill could have been improved, but it was not improved enough. I have many community newspapers in my riding. We have had Brooks Bulletin since 1910 from one family of three generations. The Strathmore Times goes back to 1909. The Bassano Times is more recent, from 1960. The Three Capital Hills paper is 107 years old. The Vulcan Advocate is from 1913. The Drumheller Mail is from 1911. These are long-standing weekly papers in the community. They are very important for those communities. They really were hopeful that this legislation would be something that could help them. I have talked to a lot of the papers individually and in groups. They said that we should work for them and make this a piece of legislation that will support them. They are weekly newspapers. I know my colleague to the west of me has worked for a weekly newspaper. It is an interesting challenge. My father had a weekly newspaper that I had the opportunity to spend time working at, especially during the summers when I was not in university. It is often a one-person or two-person operation. People are working those deadlines to get those news stories out. They are getting out in the community and taking pictures. They are rushing to make a midnight deadline so the paper can be produced and they can go home before the sun comes up. They can get that local story out and get the local activities out that need to be promoted in the community. This occurs all across the country. My riding happens to be home to the Brooks Bandits. The Brooks Bandits are a junior hockey team. There are 132 teams in this country in many of the smaller communities. Who covers those 132 communities? It is the hardest hockey championship to win in this country. The teams are in the smaller communities, like Okotoks, Drumheller and Brooks. The Brooks Bandits have won that championship three times in the past. Who is covering that? It is not the CBC. It is not Bell Media. It is the local newspapers. One could say that it is just local hockey players. Well, guess what? Who was the MVP in the Stanley Cup? It was Cale Makar. Where did he play? He played for the Brooks Bandits. Nobody in the major media paid any attention to him until he was the MVP. That is the level of coverage that local communities do. For the 132 teams across this country, for example, and for many people sitting in the House, those teams are covered by weekly papers. The weekly papers often have one or two employees. One of the amendments that I was asked to work on was for the owner-reporter, which was the one reporter working there, to qualify for this. Under the legislation, there had to be two journalists, and the owner-operator could not be one of them. What nonsense for weekly newspapers. They are often ma-and-pa operations. Often the editor-owner is a writer and has one other person writing with them. We did get an amendment that reduced it from two to one and a half, but that was not enough. Bassano Times is a one-person operation of a newspaper in that community of 1,200. It is one person, and it does not qualify for this. The legislation could have been better. It could have met the purpose that it is was set out for, but it does not. It does not do what we need for weekly papers. I mean, we have heard already that the money was on the table. Am I out there saying that Google, Meta and Facebook should be paying? Absolutely, and we have said to put the money in a pool and let us get it negotiated. Obviously, 75% of the money is gone. People have figured out that they need to negotiate. However, it is Bell, Rogers and CBC that got 75% of the money already. I do not think the Toronto Maple Leafs and that hockey team need more money. That is not what it was for. This was for supporting journalists at the weekly papers that are the lifeblood in our communities. Those are the reporters of those single papers who are out there on the weekend, out there on a Saturday night or a Tuesday night, and on Sunday, they are writing the stories. Those newspapers do charity advertising for charities in our communities. Communities in Bloom, which is all across this country, is an example. Local papers are writing stories about how great their communities are doing, such as Communities in Bloom, and they doing it often for free. That is how they get promoted. Weekly papers are very crucial, as is this particular one. As many ministers have known, I have asked, “Where is the money for your advertising?” Many ministers said to me, “Well it is decided by every department where their advertising dollar goes.” I have said, “I have had many weekly papers where 30% of their income, because they are small, used to come from government advertising, and that is gone. Where did the Canadian taxpayers' money go?” It went outside of our country to Facebook and Google. To me, that is hypocrisy. We should be advertising in media productions and weeklies in our own country. That is where the dollars should have gone. I support the idea of creating the fund, working at it and getting it divided up. Obviously, 75% of it could be done without any interference from the CRTC. However, the weekly paper associations have told me that they would be lucky to get $400 or $500 out of this deal a year. All that will be left are crumbs. They will be working hard to get those crumbs, which is all that is going to be left for our weekly papers. This does not make sense. What it was set out to do could have been better, but it is not, and that is why it is a challenge for me, for our journalists and our weekly papers.
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